Privacy Policy

1. Information we collect

• Contact messages: name, email, subject, and message when you contact us.
• Callback requests: name, phone, ZIP, job details, and optional photos when you request contractor contact.
• Customer chat and appointments: name, email, phone, ZIP, service details, messages, and optional photos when you contact a contractor through the platform.
• Reviews and ratings: review text, rating, reviewer name, and related content you choose to submit.
• Contractor applications and portal accounts: business name, contact information, address, website, application details, billing-related information, contract workflow information, and listing content.
• Basic analytics and usage data: we may record listing page views, contact button clicks, callback requests, chat starts, appointment activity, and similar performance metrics.
• Cookies and session data: session cookies and related technical information for admin, staff, and contractor sign-in and security.

2. How we use information

• To operate the directory and contractor platform.
• To route customer inquiries, chat messages, callback requests, and appointment requests.
• To review contractor applications, manage listings, and administer accounts.
• To send service, security, support, and account-related communications.
• To improve search, local matching, listing quality, analytics, and overall platform performance.
• To investigate fraud, abuse, misuse, or violations of our Terms.
• To comply with legal obligations and protect the platform, users, and the public.

3. How information is shared

Your Southern Solutions may share your information with contractors when you contact them, submit a callback request, start a chat, request an appointment, or otherwise ask to be contacted.

We may also share information with service providers that help us operate the site, such as hosting, storage, analytics, communications, payment, authentication, or email/SMS vendors. We may disclose information if required by law or if reasonably necessary to protect users, investigate fraud, or enforce our policies.

4. Reviews, messages, and user-submitted content

If you submit reviews, ratings, messages, photos, or other content, that information may be stored, displayed, routed to contractors, or used to operate and improve the platform. Please do not submit sensitive personal information that is not necessary for your request.

5. Financing and sensitive decision-making

Your Southern Solutions is not a lender and does not submit customers for financing on their behalf. If financing information is ever displayed on the platform, customers should review all terms directly with the lender and should not sign documents they do not understand.

6. Cookies and analytics

We use cookies and similar technologies to keep users signed in, maintain session security, support portal functionality, and understand site usage. We may also use analytics data to improve search, listings, contractor tools, and the customer experience.

7. Your choices and data requests

You may request access to, correction of, or deletion of certain personal data, subject to applicable law and operational requirements.

8. Security and retention

We take reasonable administrative, technical, and organizational steps to protect data, but no system is completely secure. We retain information for as long as reasonably necessary for the purposes described in this Policy, for legitimate business needs, to resolve disputes, to enforce our agreements, or as required by law.

9. Changes to this Policy

We may update this Privacy Policy from time to time. Continued use of the platform after changes become effective means you accept the updated Policy.